VIRTUAL EVENTS ARE MUCH MORE THAN JUST A WEBINAR
Successful virtual events consider production, content format, and technology. Identifying your KPIs is
key
so that the right strategy and tools can be identified.
1. Production Quality: Will a professional recording enhance the experience whether it is live or pre-recorded?
2. Engagement Activities: Are live polls, Q&As and chats a requirement to gather audience data and feedback?
3. On-line Venue Requirement: Will a main plenary be enough, or do you require breakout spaces for additional sessions?
4. Networking Opportunities: When to provide networking opportunities including before, during and after your event?
5. Content Delivery and Duration: Attention spans differ remotely; How to take into account distractions
6. Connectivity: Will the host and/or speakers current Wi-Fi provide a consistent connection, especially for a live event?
7. Accessibility: Will an app or web-based version be needed and any specific device specifications?
8. Audience size: Essential to consider all tools and various capacities to ensure a seamless experience.
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